United Online Races on TV With Faster ISP

Brand Marketing

LOS ANGELES United Online, the value-priced segment ISP incorporating NetZero, Juno and BlueLight, will break a campaign for its accelerated dial-up service on Labor Day during the Nascar Winston Cup […]

Energizer’s Latino Biz Goes to Grupo Gallegos

Brand Marketing

LOS ANGELES Grupo Gallegos has been tapped to handle Hispanic advertising for Energizer, the agency confirmed.The Long Beach, Calif., shop won the business following a review. Contenders also included Zubi […]

Arnold Breaks TV Spots for Choice Hotels

Brand Marketing

ATLANTA Arnold’s latest campaign for Choice Hotels International introduces a new tagline, “We’ll see you there.”The McLean, Va., agency produced two commercials that will break nationally on CNN, ESPN, USA […]

O’Leary Derails Harrington’s FCB Plans

Brand Marketing

LOS ANGELES Jim Harrington, former president of Foote, Cone & Belding Southern California, has abandoned plans to return to the shop’s New York headquarters and has instead joined O’Leary and […]

Cisco Begins Review for PR Account

Brand Marketing

BOSTON Cisco Systems has issued requests for qualifications to an undisclosed number of public relations agencies. After several months of analysis to determine its PR needs, the San Jose, Calif.-based […]

Legion Claims Portion of Qwest Assignment

Brand Marketing

DALLAS Qwest Communications has hired Legion Advertising and Arvizu Advertising and Promotions to create work targeted at Hispanics in the telecom’s 14-state local-service region, the client said.Dallas-based Legion and Arvizu […]

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