What Brands Are Doing to Win Back Trust in a Post-Truth World

Brand Marketing

Amazon, American Express and others weighed in during Advertising Week.

Happy Mid-Autumn Festival From Twitter

Digital

Twitter unveiled a hashtag-triggered emoji for Asian nations celebrating the Mid-Autumn Festival.

‘Premium’ Has Become an Overused Word When It Comes to Digital Video

TV / Video

What makes a digital video 'premium' for advertisers is the consumer, not the production cost behind it.

Facebook Tests Putting the ‘Face’ in Account Recovery

Digital

Locked out of your Facebook account? You may soon be able to use something you carry with you at all times to get back in: your face.

As the Movies Fall in Love With Whiskey, a Look Back at Their Other Favorite Drinks

Creativity

Alcohol brands have always had a taste for Hollywood.

What Marketers Should Know Before Creating Memes, GIFs and Short-Form Content

TV / Video

If marketers can continue to create short-form content in shapes and sizes, GIFs and memes could make the most impact.

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