Campbell Ewald’s Rebranding Takes Inspiration From Its History

The agency says it 'didn't get old by accident' but by 'thinking new'

Workstation featuring Campbell Ewald rebranding messaging
The agency's roots and current design capabilities served as a powerful combination for the rebranding. Courtesy of Campbell Ewald

One of advertising’s oldest agencies has a fresh new look inspired in part by its long history.

@ErikDOster Erik Oster is an agencies reporter for Adweek.