Cathay Pacific Airways Hands Global Account to Publicis, VCCP
McCann Worldwide loses the business after 25 years
Cathay Pacific has ended its 25-year relationship with McCann Worldgroup and has sent its account to Publicis and VCCP.
Cathay Pacific
Cathay Pacific Airways, Hong Kong’s flag carrier, announced the conclusion of its global agency review today, handing creative and media duties to Publicis Groupe and VCCP.
