Seattle Agency, Marketing Students Promote Local Black-Owned Businesses for Black Friday
DNA Seattle partnered with VCU Brandcenter for the initiative
The initiative encourages consumers to show support for local Black-owned businesses by sharing their purchases or the stores they shopped at with digital stickers on Facebook and Instagram.
DNA Seattle/VCU Brandcenter
Another agency is getting in on a spreading effort to harness the shopping fervor around Black Friday to promote Black-owned businesses.
