Sesame Street’s Famous Fuzzy Residents Star in Kid-Friendly PSAs About COVID-19

They deliver helpful messages to caregivers and young children

Illustration of Sesame Street characters making a heart with their hands

Elmo's famous healthy teeth PSA got a lyrical upgrade to reflect the urgent public health messaging needs imposed by COVID-19. Sesame Street

By Mónica Marie Zorrilla

March 30, 2020

Instead of teaching young children how to brush their teeth with the help of snazzy beats and celebrity pals, Elmo’s popular “Brushy Brush” tune has gotten a lyrical update to reflect the new realities of the coronavirus pandemic.

Mónica Marie Zorrilla

@monicroqueta monica.zorrilla@adweek.com Mónica is a breaking news reporter at Adweek.