VMLY&R Boosts Creative Team With New CCO Appointments
Allison Pierce and Mel Routhier lead creative for Intel and Walgreens respectively

Allison Pierce (l.) and Mel Routhier
VMLY&R

VMLY&R has made two key leadership moves, promoting Allison Pierce to global chief creative officer across the agency’s Intel team, and naming Mel Routhier as CCO of the WPP Walgreens team.