‘We Won’t Stand By While the World Lets Us Die.’ Kids Demand an End to Oppression in Striking Campaign

Advocacy group Right to Play marks International Children's Day

'We’re not your cheap labor. We’re not your child brides,' proclaims the narration in BBDO Toronto's anthem spot. Right to Play

Improving the lives of oppressed children around the world is no game.

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@DaveGian davegia@hotmail.com David Gianatasio is a longtime contributor to Adweek, where he has been a writer and editor for two decades. Previously serving as Adweek's New England bureau chief and web editor, he remains based in Boston.