Burger King Puts the Whopper Ingredient List Front and Center to Highlight ‘Real’ Ingredients
The limited-time packaging highlights an ongoing commitment to remove additives
Burger King wants to reassure customers it uses real ingredients.
Burger King / David Miami
Burger King’s journey to reassure (or convince) customers that its burgers are made with simple ingredients began in earnest with its boundary-pushing, multi award-winning Moldy Whopper campaign back in February.
