Brand Marketing Check Out the 2016 Shorty Award Winners for Best Brands on Social Media Winners announced on SnapchatBy Christine Birkner|March 22, 2016 Share By Christine Birkner|March 22, 2016 Share The Shorty Awards announced its 2016 winners today, once again recognizing individuals and organizations that produce great content on Snapchat, YouTube, Instagram and every other social platform. In addition to crowning winners in each category, the awards honored high-scoring entries with gold, silver and bronze honors. The ceremony will be held on April 11 at the TimesCenter in New York. A record number of brands entered the competition this year, said Gregory Galant, co-founder of the Shorty Awards and CEO of Muck Rack. "Academy members told us they were astounded by the quality of work entered, as well as the new and innovative ways our entrants are using social media," he added. "This year's winning entries show that brands and agencies are eager to give back, raise awareness and promote social-good campaigns. The winners were bold—not afraid to jump on new platforms while still telling powerful stories." Check out the list of winners below, and check out the Shorty Awards Snapchat account to see the full awards announcement. Agency of the Year Large Agency of the Year: R/GA Mid-Size Agency of the Year: DDB Chicago Small Agency of the Year Atomic: 212 Sydney Best Overall Facebook Presence Winner AJ+ produced by AJ+ Best Overall Instagram Presence Dear Vintage Airstream: We only had a couple nights together. But you had me at hello. I didn't expect to fall so hard. I guess I have a thing for silver foxes. #HappyValentinesDay Photo credit: @ali.lovell A photo posted by Airbnb (@airbnb) on Feb 14, 2016 at 10:31am PST Winner Airbnb produced by Airbnb Best Overall Tumblr Presence Winner The Real Cost: Reaching youth at risk of experimenting with cigarettes produced by FCB Garfinkel Silver Honor HUNT the TRUTH Audio Series produced by Ayzenberg Group for Xbox/343 Industries Silver Honor Mic Tumblr Page for Best Overall Tumblr Presence produced by Mic Network Bronze Honor Girls produced by HBO Bronze Honor San Diego Zoo Tumblr produced by San Diego Zoo Global Best Overall Twitter Presence Winner Casper: The Tweeting Mattress produced by Casper Bronze Honor @SportsCenter produced by ESPN Bronze Honor Doctor Who produced by Everybody at Once Best Overall YouTube Presence Winner Last Week Tonight produced by HBO Best Use of Facebook Winner Silent Ads produced by CP+B and Hotels.com Silver Honor Ultimate Immersion: GoPro Spherical and VR produced by GoPro Bronze Honor IKEA Germany Facebook Page produced by IKEA Deutschland, Razorfish Germany Bronze Honor LEGO Kronkiwongi produced by LEGO Best Use of Instagram Winner Beats By Dre Straight Outta Compton produced by R/GA's Hustle Silver Honor The Tonight Show Starring Jimmy Fallon produced by NBC Entertainment Best Use of Pinterest Winner The First Ever Pinterest Yard Sale produced by Deutsch and Krylon Best Use of Snapchat Winner Call of Duty: Hack in Black produced by Activision with Edelman & AKQA Best Use of Tumblr Winner Critics' Choice Awards Fan Art Red Carpet produced by A&E Television Bronze Honor Bates Motel Fan Art Guestbook produced by A&E Television Best Use of Twitter Winner Lovin' The Super Bowl produced by DDB Chicago and McDonald's Silver Honor #SmartGirlsAsk Launch at the Emmys Red Carpet produced by Television Academy, Amy Poehler's Smart Girls, Twitter Bronze Honor Dove and Twitter #SpeakBeautiful produced by VaynerMedia, Edelman, Mindshare Best Use of Vine Winner Disney Vine produced by Disney Interactive Best Use of YouTube Winner Continue Reading Pages: 1 2 3 4 5 Adweek Adweek