Which Quarantine-Fueled Technologies Will Outlast the Pandemic?

Experts believe brands will continue using many digital tools

an illustration of a person looking through an AR headset with a cloud in front of their goggles
Much of the tech that marketers relied upon during the pandemic will likely be adapted post-pandemic. Kacy Burdette for Adweek

As the Covid-19 pandemic transformed nearly every aspect of home and work life, people turned to previously niche or unnecessary technologies in the past year.

This story first appeared in the Jan. 18, 2021, issue of Adweek magazine. Click here to subscribe.
@patrickkulp patrick.kulp@adweek.com Patrick Kulp is an emerging tech reporter at Adweek.