Eastern Agency of the Year

Ogilvy & Mather
Red Tab Grab
Levi’s $40M Media Account in Review
Levi Strauss & Co. is searching for an agency to handle its U.S. broadcast-media business. TBWA/Chiat/Day’s Levi’s jeans duties and the Dockers account at Foote, Cone & Belding are in the mix. The client has also invited MediaVest and The Media Edge to pitch. See story on page 5.
where One Shop
Has Gone before
Just weeks after launching a Hill, Holiday, Connors, Cosmopulos
campaign with William Shatner, Priceline is looking
to other agencies
for ideas on its
estimated $60 million advertising business.
See page 4.

Credit Suisse
checks around
Credit Suisse First Boston is searching for an agency to
handle a $40 million assignment. Liz Nickles, the bank’s new head of branding and marketing is leading the quest. She hopes “to come out in a big way with
this brand,” said a source.
See page 5.
talk about a career change
Denis Beausejour
is leaving Procter
& Gamble to enter
the seminary. The
client announced
his departure
internally but has
not indicated
whether there will
be a new vp of
marketing in Cincinnati.
See page 6.
out of the woods?
Lowe Lintas & Partners may have gotten a reprieve on its shaky Burger King account now that the client has given the green light to a new campaign from the newly merged shop.
See page 8.
Ryan’s song
In his 16 years of advertising, dennis Ryan has written numerous beer ads, mostly for Anheuser-Busch. But now, the
ECD has switched brands. Jenn Goddu profiles the man who hopes to put Miller Genuine Draft–and
J. Walter Thompson
in Chicago–on the map. Plus, New Campaigns and Barbara Lippert.
See page 22