Brand Marketing

GoldieBlox Wins Spot in Sunday’s Super Bowl

Despite song controversy, startup gets ad slot from Intuit

Headshot of David Griner

By David Griner

January 31, 2014

Two years ago, GoldieBlox didn't exist. This Sunday, the fledgling game company will be a national Super Bowl advertiser, rubbing shoulders with behemoth brands like Coca-Cola, Budweiser and Toyota.

David Griner
@griner david.griner@adweek.com David Griner is creative and innovation editor at Adweek and host of Adweek's podcast, "Yeah, That's Probably an Ad."
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