IPG’s Kinesso Is Launching a Developer Community
Ad-tech providers including The Trade Desk have signed up to use its open APIs
The unit's owned and operated API's will make it easier to work with third parties.
IPG/Kinesso
IPG-owned Kinesso is launching a developer community by making its owned and operated APIs available to third parties, a tactic large tech providers such as Apple and Google have used to bolster the array of services they can offer customers.
