#MeToo Founder Tarana Burke Explains How the Simple Phrase Gave Voice to So Many

During Cannes panel with FCB and Levi's

Tarana Burke took the stage at Cannes. Marian Bradley

CANNES, France—The #MeToo movement has rallied women worldwide, including women in the advertising industry. In a panel moderated by chief creative officer Karin Onsager-Birch of FCB West, Tarana Burke, founder of Me Too and global brands CMO Jennifer Sey of Levi Strauss & Co. discussed the origins of the movement and simplicity of the phrase that has given voice to so many.

@luckthelady angela.natividad@gmail.com Angela Natividad is a frequent contributor to Adweek's creativity blog, AdFreak. She is also the author of Generation Creation and co-founder of Hurrah, an esports agency. She lives in Paris and when she isn't writing, she can be found picking food off your plate.