CPG

PepsiCo Rolls Out a Recipe Hub and Cookbooks to Inspire Kitchen Creativity

Mountain Dew Code Red Brisket, anyone?

Nearly two-thirds of people are currently cooking at home as a way to stay entertained, according to PepsiCo. PepsiCo

By Paul Hiebert

November 12, 2020

The number of Americans making meals at home has swelled during the pandemic, and the trend is likely to continue with coronavirus cases rising as the nation heads into the winter months.

Paul Hiebert
@hiebertpaul paul.hiebert@adweek.com Paul Hiebert is a CPG reporter at Adweek, where he focuses on data-driven stories that help illustrate changes in consumer behavior and sentiment.
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