Prepare Your Proposal—Pepsi Debuts Diamond Engagement Ring Made With Crystal Pepsi

Consumers can enter to win a sustainably made ring via social media

A ring box with a ring that says Crystal Pepsi on the top half of the box
The ring has a 1.53-carat, lab-grown alternative diamond made with the '90s-era soda. Pepsi

For people about to pop the question, Pepsi has introduced an unusual new engagement ring.

ian.zelaya@adweek.com Ian Zelaya is an Adweek reporter covering how brands engage with consumers in the modern world, ranging from experiential marketing and social media to email marketing and customer experience.