SoFi Wants Couples to Make a Financial Plan for Happily Ever After

Relationship therapist Esther Perel and Love Is Blind stars will have tough conversations about money

SoFi will stream the event live on Twitter. SoFi
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Money can be a major source of stress in relationships, and the Covid-19 pandemic has undoubtedly heightened finance concerns for quarantined couples. SoFi wants to alleviate these concerns and help couples have financial talks through a live digital event.

ian.zelaya@adweek.com Ian Zelaya is an Adweek reporter covering how brands engage with consumers in the modern world, ranging from experiential marketing and social media to email marketing and customer experience.
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