Adweek Holds Second Installment of Its Executive Lab Series, Creating a Connected Community

How marketers form authentic relationships with customers

The event, which was sponsored by Tapad, brings together thought leaders to share ideas around consumer connections. - Credit by Matthew Scott Granger
Headshot of Sammy Nickalls

Adweek held its second installment of the 2018 Executive Lab Series, Creating a Connected Community, on June 5 at New York’s NeueHouse Madison Square.

Check out the best shots from the day, as well as Adweek’s upcoming events, if you want in on the action.

Christian Thrane, CMO, Telenor Sweden

Attendees network.

(L. to r.) Preethy Vaidyanathan, chief product officer, Tapad, and Kathleen Corner, vp, client services, The Trade Desk

Helene Cameron-Heslop, director, marketing analytics, Hotwire

(L. to r.) Adweek CEO Jeff Litvack; David Saabye, Adweek svp customer experience; Lev Kaye, CEO, CredSpark and Michael Boord, global director, Associated Press

Attendees engage in Q&A.

(L. to r.) Varun Gudiseva, vp, commercialization, Tapad; Robert Spratlen, svp, digital media, audience science, Viacom; Stacy Minero, head of brand strategy, Fuel, Twitter; Adweek editorial director James Cooper

Sigvart Voss Eriksen, CEO, Tapad, and guests


This story first appeared in the June 11, 2018, issue of Adweek magazine. Click here to subscribe.

@sammynickalls Sammy Nickalls is a freelance writer and the former departments editor at Adweek.