Voice is on the mind of many marketing executives as more devices enable customers to find brands, products and services more easily. For Citi global consumer CMO Jennifer Breithaupt, voice will be instrumental in the big bank’s concert series as well as other consumer-facing services. In this edition of Top of Mind, Breithaupt also shares the best advice she’s ever gotten—which came from her mom.
Editor: Dianna McDougall
Publish date: October 17, 2019 https://stage.adweek.com/brand-marketing/voice-top-of-mind-for-citis-global-consumer-cmo-jennifer-breithaupt/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT