With a Breakfast Boost, Wendy’s Posts Encouraging Quarterly Results

Fast-food chain launched its new breakfast nationwide just before the pandemic

Wendy’s launched its breakfast just prior to the pandemic on March 2. Wendy's

Wendy’s only launched breakfast this year, and it’s already off to a hot start.

@RichCollings richard.collings@adweek.com Richard Collings is a retail reporter at Adweek.