Why You Should Swear to, Well, Swearing

Times are changing in the freedom of expression

$#%!!
From profanity-free to hints to explosion? Getty Images

Early in the new year, a KFC Australia ad brought the wrong type of attention to its brand.

Todd Wasserman is a freelance writer who was formerly the business editor of Mashable and the editor-in-chief of Adweek’s Brandweek.
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