Wix Joins the Super Bowl Last Minute With 2 Major YouTube Stars

The company previously said they wouldn’t be a part of the game

YouTube stars Rhett and Link are in Wix's ad for the Super Bowl. Wix

Don’t call it a comeback, but Wix is joining the Super Bowl as a last-minute addition.

@itstheannmarie annmarie.alcantara@adweek.com Ann-Marie Alcántara is a tech reporter for Adweek, focusing on direct-to-consumer brands and ecommerce.