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Penguin Random House’s Newest Platform Spotlights the Vastness of Black Literature

Celebrating groundbreaking, genre-defining works of Black literature, All Ways Black will include appearances by favorite authors via Instagram Live, as well as regular book and playlist suggestions.

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Postdates Is a Handy Way to Get Stuff Back From Your Ex, With a Dash of Social Commentary

The service's creators explain how a tweet became a fully formed idea—and which conversations they hoped it would spark.

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The Tampa Bay Lightning’s Melted Championship Ice Will be Turned Into Beer by Coors Light

Limited-edition Champions Ice will only be available locally.

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‘What Rhymes With Shot?’: The Story Behind BLK’s Surprise Smash, ‘Vax That Thang Up’

The creatives behind the summer's greatest PSA tells Adweek how it came together

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Jason Alexander Tells the Tale of a Determined Dove in AID FOR AIDS’ Enchanting Film

Saatchi & Saatchi collaborated on this spirited, international effort.

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American Express’ Business Card Chronicles Helps Owners Embrace the Odd Pivot

Agency Dentsumcgarrybowen finds the bright side of operational changes in this ad campaign for American Express.

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Juvenile, Mannie Fresh, Mia X and BLK Dating App Urge Singles to ‘Vax That Thang Up’

Made with Atlanta-based agency Majority and closely modeled after the original, the parody comes with a new music video and the addition of Mia X, who was famously linked to [...]

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DoorDash and PetSmart Deliver New Partnership With Playful Ad Featuring Bubba Wallace

DoorDash continues to broaden its portfolio of deliverable goods with PetSmart.

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São Paulo Museum of Modern Art Opens Its Virtual Doors in Minecraft

The 'MAM no Minecraft' initiative brings culture to the pixelated juggernaut.

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This Retro-Style Arcade Game Is Helping the Fight Against Malnutrition

The simple act of playing a video game triggers a donation to a child in need.

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Peloton’s Stylish Post-Lockdown Ad Asserts the Value of Exercising at Home

The connected fitness brand and indie agency Mekanism's first post-lockdown campaign keeps things at home.

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Dutch Insurer Revives 36-Year ‘Just Call Us’ Campaign Featuring a Former Prisoner’s Taste of Freedom

DDB and Centraal Beheer have revived one of the longest running Dutch ad campaigns with the new spot "Freedom."

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Big Wave Surfer Kelly Slater Joins Kona Brewing for the Brand’s Longest-Running Campaign

In addition to starring in the ad spot, Kelly Slater will join Kona Brewing Co. in a campaign to promote ocean conservation.

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Anheuser-Busch Captures the Joy of Reconnecting Post-Lockdown in Aspirational Ad

The ad keeps narration to a minimum, instead choosing to emphasize the aspirational message behind the initiative.

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Affirm Offers to Pay for Your Overdue Getaway in a New Sweepstakes Campaign

With help from some famous friends, the payment network is welcoming back vacations.