Brand Values McDonald’s Online Shop Is Dropping Quarter Pounder-Inspired Merch McDonald's, the world's most famous burger purveyor, is hocking trinkets, including lockets and pins, that will drop throughout the week. White Castle to Test Plant-Based Cheddar Cheese in New York and New Jersey The late-night haunt White Castle has a history of serving up plant-based menu items. Popeyes Sold Out Its Athleisure Versions of Uniform Inspired by Beyoncé’s Ivy Park The chicken chain took up the mantle when the singer's latest line sold out. What Happens When You Drink 31 Non-Alcoholic Beers in Dry January? Adweek video producer Josh Rios tries drinking 31 alcohol-free beers from Heineken in Dry January. Las Vegas Delays Activating New Slogan After the Death of Kobe Bryant, His Daughter and Others New ad ran as scheduled during Grammys, but the brand is holding off on other campaign elements. Brands Mourn Kobe Bryant’s Shocking Passing on Social Media Companies, organizations and celebrities grieved the five-time NBA champion online. Gwyneth Paltrow Knows Everyone’s Talking About that Goop Netflix Poster The Goop founder took the stage at NRF to chat about starting a business and more Emilia Clarke Is Clinique’s First Celebrity Ambassador For the first time, Clinique is embracing a standard in beauty industry marketing with Emilia Clarke as ambassador. Volkswagen Bids Final Farewell to Beloved Beetle Volkswagen's cinematic ad pays tribute to the iconic Beetle, which officially came to an end in 2019. 6 Brands That Retooled Their Taglines in 2019 A little more than a handful of retail and consumer brands changed their slogans in 2019. 1 2 3 … 7 Next »