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Powerful, Emotional Storytelling Shows How CBD Helped This Creative’s Epileptic Child

Agency Team One funded the documentary as part of its annual 'Launching an Idea' initiative to solve community problems.

A CBD Brand Mowed This 76-Acre Artwork Into a Kansas Wheat Field

Charlotte's Web wants to "ignite conversations for open access to hemp in all states."

Illustration of person painting a cannabis leaf

What Cannabis Brands Can Do to Navigate Trump’s Social Media Executive Order

If Trump’s new executive order isn’t disregarded by the FCC or defeated in court, online spaces like Twitter may become legally akin to publishers.

chanda macias

The Challenges Facing Women and POC Founders in Cannabis

Chanda Macias, CEO of Women Grow, talks diversity and inclusion in marijuana at Adweek's Elevate: Cannabis and CBD summit.

How CBD Brand MyRemede Is Growing Like a Weed

The company linked up with an ad-tech firm early to guide its marketing efforts.


Despite Hurdles, the Future of Cannabis Looks Bright

At Adweek's Elevate: Cannabis and CBD virtual event, experts discussed the challenges and opportunities in the industry.

Elevate: Cannabis and CBD virtual event

The Who, Where and How of Cannabis Consumers

New Frontier Data COO Gary Allen addresses the regulatory hurdles advertisers face in the cannabis industry and how to overcome them.

Elevate: Cannabis and CBD virtual panel

How the Cannabis and CBD Industry Is Adjusting Its Marketing (Again)

Companies in the cannabis and CBD space are no strangers to dealing with a constantly shifting marketplace.

It’s Not Quite 4/20, but 7/10 Is Catching Up in Cannabis Circles

Harvest, a vertically integrated company with dispensaries in seven states, launches a retro-style campaign.

These Edibles Are Designed to Match the Characters of HBO Max’s New Show

Kanha Gumies created four flavors for the launch of Close Enough.

This Data Sheds a Revealing Light on Today’s Cannabis Consumers

Oasis Intelligence polled 20,000 Americans in 50 states to prove cannabis fans "aren't what they’ve been painted to be."

three bottles of cbd tinctures

This CBD Brand Is Trying a Novel Marketing Approach: Honesty

What happens when a CBD company admits CBD doesn't always work?

This CBD-Infused Soda Is Offering to Buy $200 Worth of Therapy for Some Customers

Bimble wants to continue the vibe of Mental Health Awareness Month into a stressful June.


e.l.f.’s Chipotle Collaboration and New CBD Line Fend Off Pandemic Blues

Cosmetics brand taps into two major trends expected to continue after Covid-19.

mom holding computer and baby

What It’s Like to Run an Essential Cannabis Business as a Mom During the Pandemic

A mom shares her journey working through the cannabis industry.