City Spotlight: Atlanta Adweek Honors Its Rising Brand Stars Top marketers feted at the Atlanta City Spotlight event. What Cities Across America Can Learn From Atlanta’s Financial Tech Boom About 70% of the electronic payments in North America go through Atlanta, earning it the nickname 'Transaction Alley.' Here's how it all happened. As Soda Loses Its Sparkle, Coca-Cola Is Transforming Into a ‘Total Beverage Company’ The beverage giant is reducing sugar in 500 drinks and focusing much of its future growth on drinks like tea, water and dairy. Q&A: Atlanta’s Mayor on the Secrets to His City’s Success Attracting, Retaining and Growing Brands As Kasim Reed finishes his final term, he reflects on they keys to growth, talent and ignoring critical tweets from Donald Trump. Home Depot Now Makes $5 Billion Online, but a Stellar Store Experience Remains Its Top Priority How the Atlanta-based retailer is evolving to meet the changing needs of contractors and consumers. Adweek Looks at How Atlanta Has Become the Envy of the Marketing World Everything you need to know about today's new epicenter of media, culture and innovation. With Booming Tech, Culture and Creativity, Here’s Why All Eyes Are on Atlanta Video: Five of Atlanta's top civic and business leaders describe, in personal detail, how the city's renaissance is creating a sense of immense pride. Meet the 20 Rising Brand Stars Who Are Bringing Global Attention to Atlanta From Delta and Coca-Cola to doughnuts and craft beer, these are the brand personalities driving Atlanta's vibrant businesses forward. How Delta’s Focus on Customer Experience Turned a Bankrupt Airline Into a Powerhouse Brand Atlanta-based Delta is thriving thanks to a focus on doing right by its customers and employees alike. Georgia’s TV and Film Industry Now Brings in $7 Billion a Year, Fueled by Smart Incentives Robust tax incentives and state infrastructure lured 245 productions to Georgia in the last fiscal year.