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SweeTarts and Christina Aguilera Ask Fans to Make SweetBeats

CPG & Grocery

The candy brand has created an online music mixer.

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Supermarket Co-op Captures the Joy of Small Things as the UK Opens for Summer

After over a year of quarantines and lockdowns, many people are feeling apprehensive about the easing of Covid-19 restrictions.

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McCormick Is Hiring a Director of Taco Relations

CPG & Grocery

The part-time, four-month gig pays $100,000.

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Coke Reintroduces Coca-Cola Zero Sugar

CPG & Grocery

The brand has a new look and taste.

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How Olipop Is Changing the Soda Recipe for Success 

The co-founders say the future of CPG is functional as consumers become more health-conscious.

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Why Can’t Women Say ‘Poop’ on Cable TV? Probiotic Brand Has to Cleanse Its Rejected Ad

Humanaut's first work for Garden of Life gets sanitized.

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With Grocery Delivery in 15 Minutes or Less, JOKR Wants to Reinvent Food Shopping

Using local fulfillment hubs, the global startup aims to cut out the middleman.

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How Harry’s Labs Builds Brands

Tehmina Haider, vp of Harry's Labs, talks about the process and strategies of building a brand.

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French Brand Lotus Baby Gets Real About the Messy Side of Parenting

“We know there is a lot of pressure to be a perfect parent in France," says Ankie Cedergren Borg, global brand communication manager at owner Essity

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Design Veteran Mauro Porcini on the Future of Beverage

"It talks about sustainability, it talks about health and wellness, it talks about customization, all enabled by technology," Porcini says.

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Seagram’s 7 Wants to Help Bar-Goers Rediscover Local Dives After a Long, Pandemic-Induced Absence

The Diageo-owned brand teamed up with comedian Iliza Shlesinger on a series of 'training materials.'

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A Nasal Spray Brand Built an Innovative Playground That Cleans the Air While Kids Play

The Poland-based AirBubble uses algae to purify polluted air while children play.

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Starbucks Debuts First-Ever Ready-To-Drink Portfolio Campaign

CPG & Grocery

The marketing push features Chance the Rapper.

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