Canon Created a Site for Photojournalists to Tell the Real Stories Behind Their Viral Images

Truthmark initiative aims to tackle fake news by revealing the context behind press photographs that get shared widely.

pixlee collage

The Case—and the Cries—for More Diverse Visual Content

Parterning with diverse creators for brand storytelling is called for, and necessary.

Kitchen workers in face masks preparing bento boxes

Vimeo Gives 8 Filmmakers Grants to Tell the Stories of Resilient Small Businesses

Vimeo funded staff-picked filmmakers to make videos about how their favorite small businesses have responded to the Covid-19 crisis.

frito-lay instagram posts

The Frito-Lay Snack Society Is an Invite-Only Fan Club for Chip Lovers

The snack food giant has formed The Frito-Lay Snack Society, a community of just 22 members.

Tamara Littleton Is Passionate About Helping Brands Have a Human Connection

Ensuring her agency is inclusive and her clients have a message that matches their values.

Man drawing at a table with art supplies

Artists With Developmental Disabilities Partner With Industry Creatives, and Everyone Wins

PSAs Gone Wild is a One Club for Creativity diversity and inclusion initiative, with help from BBDO, Edelman, McCann health and R/GA representatives.

How Dungeons & Dragons Is Finding New Life on Twitch and Beyond

The 46-year-old storytelling game has kept pace with the 21st century.

This Spec Ad for Casio Gets Pretty Nostalgic … Until Dad’s Punchline

Spot about an old watch flips the script on common advertising trope.

Why Big Brands Are Using a Filmmaker’s Perspective to Tell Their Stories

The 30-second spot just doesn’t cut it anymore.

NBC Is Shooting the Entire Tonight Show With a Samsung Galaxy S10+ Monday

Jimmy Fallon and company are getting out of the studio and hitting several NYC hotspots.

We Created a Creepy Interactive Tale About Voice Tech. Here’s How It Went Down on Twitter

AI may seem like a dark, dystopian future, but there is a silver lining.

3 Ways to Determine if an Influencer’s Impact Is Real or Fake

It's sometimes hard to tell if followers are bought or genuine.

Discovery, PGA Tour Enter 12-Year, $2 Billion International Media Rights Partnership

The deal includes international live broadcast rights to professional golf's top circuit and a branded OTT service.

Kraft Blows Past Fundraising Goal for SickKids With Help From K-Pop Community

The campaign hit over a million social media mentions in 24 hours.

5 Ways CPG Brands Can Shift Their Techniques to Remain Relevant

Tweaks to long-established practices can go a long way.

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