Move Over, Big Mac—McDonald’s Joins the Beyond Burger Game

The plant-based company crafted a special patty for the fast-food chain.

No, Artificial Intelligence Isn’t Coming After Copywriting Jobs

AI vies for a seat at the writers’ table.

What Would an AI Have Named the New XFL Teams?

So long, Wildcats. Let's cheer on the Warp Ravens and Blood Bombers.

Microsoft’s Latest Acquisition Is a Well-Aimed Jab at Amazon

Competition for cloud-based services is heating up.

Perhaps 2019 Is Finally the Prophesized Year of Video for Marketers and Publishers

AI and other tech are making it easier to reach consumers in this way.

Scientists Encoded a Trove of Video Game Tips Into DNA, Then Mixed It Into an Energy Drink

The Rainbow Six Siege campaign puts a real emerging tech to baffling use.

3 Areas Where Marketers Can Focus Following the New iPhone iOS

Changes to data sources are coming.

This AR Project Tells the Story of One of England’s Richest and Most Influential Families

Sotheby's exhibit showcases art from Chatsworth House, including AR portraits.

5G Will Create Immense Creative Opportunity While Also Posing an Industry Challenge

It’s not just about improved mobile speed.

Live Nation Is Creating a Suite of Augmented Reality Tools for Brands at Music Festivals

Hyundai will be the first brand partner when features debut this fall.