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Feel Guilty About Your Spending? Blame Your Lizard Brain, Says This Colorful Campaign

Uncommon London enlists a dancing lizard and a squishy brain to promote money saving app.

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Tracy Morgan and Rocket Mortgage Use the Super Bowl to Show What Certainty Can Do

Actors Dave Bautista and Liza Koshy also star in the mortgage lender's Super Bowl ad.

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The First Blind Man to Climb Mount Everest—and Other Athletes—Star in Guaranteed Rate’s First Super Bowl Ad

The mortgage company's ad, which features a series of other athletes, is focused on defying boundaries.

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Despite a Chaotic Week on Wall Street, Investment App Robinhood Will Be in the Super Bowl

The brand faced sharp criticism for halting trading of certain stocks last week.

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On Reddit and Discord, Digital Day Traders Took On Wall Street

Users attempt to 'fight injustice and expose the system.'

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E*Trade Is Back in the Super Bowl After a 2-Year Hiatus

A 30-second spot will run during the second quarter.

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In TurboTax’s 2021 Ad Push, Live Experts Are Omnipresent During Filing Season

The campaign will culminate in a Super Bowl spot.

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A Crypto Wallet Brand Found a Fun Way to Mock the ‘Big Bank Bureaucracy’ in Its First Ads

Work by TBWA Paris takes a shot at "big bank bureaucracy."

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Serving Black and Latinx Communities, Banking Platform Greenwood Continues Upward Arc

Jesse Williams joins Killer Mike and Andrew Young in financial startup.

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Klarna Tempts Gamers With Free Tech Gear as Part of Its Latest Campaign

The payments provider will air 2 live events on Twitch to give players a shot at winning with a possible assist from Snoop Dogg or Lil Yachty.

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Truist Financial’s New Top Marketer Is Former H&R Block CMO

Vinoo Vijay replaces Susan Somersille Johnson as chief marketing officer.

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Why Acorns’ CEO Is Looking to the Gaming Industry for His Next Hire

He's hoping to channel the addictive nature of social media and games into the fintech app.

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PayPal Survived the Dot-Com Bubble and Swept the Digital Financial Services Industry

Its founders also kept innovating with future tech projects, such as Facebook and YouTube.

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How Do You Convey ‘Speed’ in a Static Outdoor Ad? Paint It in Mere Minutes

BBH London's Western Union ad was created by speed painter Dave Sharp.

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This Mindset Is Essential for Successful Business Comebacks

As we seem to be stuck in a chronic game of “Ready. Set. Wait.” while our local and national leaders decide how to move forward in the new normal, we [...]