How Vodafone’s International Comms Campaign Led to a Reimagining of Its Agency Partnership
Over the last year, British communications multinational Vodafone’s marketing team has been forced to learn new ways to work alongside its agency partners, including New Commercial Arts (NCA), to deliver [...]
The Brands Competing at the 73rd Emmy Awards Have Been Revealed
The nominees include agencies Wieden+Kennedy, Lucky Generals and TBWA\Media Arts Lab.
Boston Pizza Has Advice on ‘How to Patio’ After Canada’s Extended Lockdown
“With the most patio locations across Canada, Boston Pizza wrote the book on patio-ing in this country,” Cam Boyd, creative director at the brand’s agency John St., said in a [...]
Bubble Gum? Rhubarb? This Ad Stirs Debate on What Scottish Soda Irn-Bru Tastes Like
Since around 1901, AG Barr has been producing Irn-Bru and it hasn’t found a consistent description to explain just how it tastes.
Kraft Turns Its Iconic Comfort Food Into Flavored Ice Cream
The brand, with partner Van Leeuwen, joins Levi's and Brave Robot in offbeat frozen treat collaborations.
Dentsu’s Global CEO of Creative Services Jean Lin Takes on New Role
Lin will advise and oversee the development of its sustainable client solutions service, Dentsu Sustainable Business Solutions.
As the Tokyo Olympics Near, Nike’s New Spot Focuses on the Future of Sport
'Best Day Ever' also includes what is likely a nod to Sha'Carri Richardson.
What Brands Are Doing for the Tokyo Olympics and Paralympics
How sponsors and broadcasters are promoting the world's biggest sporting event.
Beyond Meat Debuts Plant-Based Chicken Tenders at 400 Indie Restaurants
Beyond Meat, diving further into plant-based poultry after hits and flops in the category, announced this week that it will supply faux chicken tenders to 400 indie restaurants around the [...]
The Old Are Young Again: Heineken Shows What Vaccinated People Get up to at Night
Sharon Walsh, commercial director of Heineken Ireland, said in a statement that 'Fresh Beginnings' was designed to help an industrywide recovery to generate footfall and inject cash into pubs.
How Adweek Executive Mentees are Paying it Forward
New Adweek Rising Mentorship Program aims to elevate the next generation of marketers.
Facebook Taps Bianca Bradford as Director of North America Agency Team
The Leo Burnett vet joins the company July 12 and will work in its Chicago office.
Juvenile, Mannie Fresh, Mia X and BLK Dating App Urge Singles to ‘Vax That Thang Up’
Made with Atlanta-based agency Majority and closely modeled after the original, the parody comes with a new music video and the addition of Mia X, who was famously linked to [...]
The Meaning Behind These Gorgeous Limited-Edition Doritos Bags
Artist Megan Lewis reimagines the snack brand's packaging as part of a larger effort to amplify Black voices.
HPE and Joan Creative Greet Tomorrow’s Tech Innovation in an Enchanting New Campaign
Linking technological advancements with every aspect of our lives, be it transportation, work, or time spent at home, these spots take on a “World of Tomorrow” vibe as they walk [...]