That’s an opening line if I’ve ever seen one. Stuff in the middle is less hooky, more sinky. The end is all it takes to get to the beginning. And [...]
How The Richards Group Can Keep the Business Going Amid Its Moment of Crisis
The agency's prospects are grim but not unsalvageable.
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October 13 Apple New Test
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For Hershey’s, the pandemic impacted Easter, the company’s biggest buying season which meant throwing their existing media playbook out of the window. New strategies emerged and carried the brand through [...]
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As Amazon’s sixth annual Prime Day approaches, so does the unofficial start of the 2020 holiday shopping season. Much remains to be seen, including how much consumers are willing to spend before [...]
Top 10 Fastest Growing US Agencies in the Southeast
Firms from Virginia to Georgia and Florida paced the region.
PayPal Survived the Dot-Com Bubble and Swept the Digital Financial Services Industry
Its founders also kept innovating with future tech projects, such as Facebook and YouTube.
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