Alt Image Text

How Vodafone’s International Comms Campaign Led to a Reimagining of Its Agency Partnership

Over the last year, British communications multinational Vodafone’s marketing team has been forced to learn new ways to work alongside its agency partners, including New Commercial Arts (NCA), to deliver [...]

Alt Image Text

The Brands Competing at the 73rd Emmy Awards Have Been Revealed

The nominees include agencies Wieden+Kennedy, Lucky Generals and TBWA\Media Arts Lab.

Alt Image Text

Boston Pizza Has Advice on ‘How to Patio’ After Canada’s Extended Lockdown

“With the most patio locations across Canada, Boston Pizza wrote the book on patio-ing in this country,” Cam Boyd, creative director at the brand’s agency John St., said in a [...]

Alt Image Text

Bubble Gum? Rhubarb? This Ad Stirs Debate on What Scottish Soda Irn-Bru Tastes Like

Since around 1901, AG Barr has been producing Irn-Bru and it hasn’t found a consistent description to explain just how it tastes.

Alt Image Text

Kraft Turns Its Iconic Comfort Food Into Flavored Ice Cream

The brand, with partner Van Leeuwen, joins Levi's and Brave Robot in offbeat frozen treat collaborations.

Alt Image Text

Dentsu’s Global CEO of Creative Services Jean Lin Takes on New Role

Lin will advise and oversee the development of its sustainable client solutions service, Dentsu Sustainable Business Solutions.

Alt Image Text

As the Tokyo Olympics Near, Nike’s New Spot Focuses on the Future of Sport

'Best Day Ever' also includes what is likely a nod to Sha'Carri Richardson.

Alt Image Text

What Brands Are Doing for the Tokyo Olympics and Paralympics

How sponsors and broadcasters are promoting the world's biggest sporting event.

Alt Image Text

Beyond Meat Debuts Plant-Based Chicken Tenders at 400 Indie Restaurants

Beyond Meat, diving further into plant-based poultry after hits and flops in the category, announced this week that it will supply faux chicken tenders to 400 indie restaurants around the [...]

Alt Image Text

The Old Are Young Again: Heineken Shows What Vaccinated People Get up to at Night

Sharon Walsh, commercial director of Heineken Ireland, said in a statement that 'Fresh Beginnings' was designed to help an industrywide recovery to generate footfall and inject cash into pubs.

Alt Image Text

How Adweek Executive Mentees are Paying it Forward

New Adweek Rising Mentorship Program aims to elevate the next generation of marketers.

Alt Image Text

Facebook Taps Bianca Bradford as Director of North America Agency Team

The Leo Burnett vet joins the company July 12 and will work in its Chicago office.

Alt Image Text

Juvenile, Mannie Fresh, Mia X and BLK Dating App Urge Singles to ‘Vax That Thang Up’

Made with Atlanta-based agency Majority and closely modeled after the original, the parody comes with a new music video and the addition of Mia X, who was famously linked to [...]

Alt Image Text

The Meaning Behind These Gorgeous Limited-Edition Doritos Bags

Artist Megan Lewis reimagines the snack brand's packaging as part of a larger effort to amplify Black voices.

Alt Image Text

HPE and Joan Creative Greet Tomorrow’s Tech Innovation in an Enchanting New Campaign

Linking technological advancements with every aspect of our lives, be it transportation, work, or time spent at home, these spots take on a “World of Tomorrow” vibe as they walk [...]