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Without International Tourism, Destination Marketers Look Local for Recovery

Baltimore, San Francisco, and New York have pivoted in the pandemic.

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Why the Talent Network Model Took Off in a Year Dampened by Layoffs

Freedom and flexibility appeal to clients and talent alike, especially in the pandemic.

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OTT Distribution Platforms Gain Leverage in Standoff With Streamers

Streamers’ new distribution agreements hearken back to decades-old carriage fights on linear TV.

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Gravity Blanket’s Makeover Makes for a Great Gift in This Mentally Draining Year

Once an occupational therapy tool, its weight has a calming effect for many.

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This MIT Ph.D. Optimizes Media for Alibaba and Beyond Meat

She went from studying science at school to applying data science at work.

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Ad Tech and Privacy Lingo for Navigating a Post-Cookie World

New methodologies are bringing changes to online targeting.

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The Martin Agency Is Adweek’s 2020 U.S. Agency of the Year

A commitment to bravery—and diversity—helped it thrive in a tumultuous year.

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Highdive Is Adweek’s 2020 Breakthrough Agency of the Year

This small Chicago agency packs a big punch.

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FCB Is Adweek’s Global Agency of the Year

‘Never finished’ philosophy was exactly what clients needed in 2020.

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Finding the Right Ingredients for Your Agency’s Multicultural and DEI Strategies

Like any good sauce, it needs a strong foundation.

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Infographic: Shoppers Are Using Connected TV and Online Shopping This Holiday Season

The pandemic has driven people to their devices to make gift giving seamless.

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Droga5 London Is Adweek’s 2020 International Agency of the Year

Meet the team an Amazon client calls 'nonstop, super talented, multiskilled, great human beings.'

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Timex’s Snoopy Watch Put Everyone’s Favorite Beagle on Wrists Across America

Originally for kids, the wristwatch also struck a chord with nostalgic older shoppers.

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Brands Approach Holiday Ads With a Dose of Pandemic-Related Reality

Instead going the escapism route, marketers are addressing what's going on in the world.