8 Tried and True Ways to Build Your Influence

From listening first to being vulnerable—marketers at all levels share the one thing that's worked for them in building influence.

Gap Decides Not to Spin Off Old Navy Into Separate Company

Gap, which is also the parent of Banana Republic, is nixing its plans to spin off Old Navy.

Business Leaders Prepare for an End to the Longest Period of Growth

At this year’s CES, Adweek spoke with several CMOs about the conversations they are having about a possible recession.

Top CMOs and Marketing Leaders Share Their Best Career Advice

What’s one great piece of career advice? Top CMOs and brand officers weigh in.

Hal Lawton Leaves Macy’s, Taking Omnichannel Expertise to Tractor Supply Company

After two years with the 161-year-old retailer, Lawton will take over as CEO for Tennessee-based Tractor Supply Company.

JCPenney Names Karl Walsh Chief Digital Officer

J.C. Penney announced this morning that Karl Walsh is the department store operator's chief digital officer effective December 2.

WeWork Names Former Publicis CEO Maurice Lévy as Interim CMO

WeWork announced that former Publicis CEO Maurice Lévy will be joining the company as interim chief marketing and communications officer.

Nielsen Names Jacqueline Woods as CMO of its Global Connect Division

Apart from overseeing global marketing, Woods will be tasked with helping transform Nielsen Global Connect into an independent, publicly traded company.

Carl’s Jr. and Hardee’s Back With 72andSunny as Creative AOR

72andSunny previously served as AOR for six years prior to a 2017 review.

VaynerMedia Hires Grey New York’s Rob Lenois as Chief Creative Officer

He’ll report to co-founder and CEO Gary Vaynerchuk.