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Why Advertisers Were Right to Boycott New British Channel GB News

Media agencies have a responsibility to keep their client informed about where their ads will be seen.

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Navigating the Brand Safety Conversation in Socially Charged Times

Blocklist hygiene is more important than ever.

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GroupM Names First Global Chief Innovation Officer

Krystal Olivieri will be tasked with promoting and streamlining GroupM's products and solutions.

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UM UK Creates Inclusive ‘Quality’ Media Brand Directory to Direct Program Spending

The Big Issue, Channel 4, The Guardian and Hearst feature in the directory.

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Horizon Media Takes Agencywide Approach to Diversifying Media Strategy

Project Embrace designs media strategies to help clients effectively reach multicultural audiences and support minority-owned media.

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Havas Media Hires North America Data Lead From Accenture

Havas Media Group hired Accenture managing director Mike Bregman as chief data officer, North America

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PHD Hires First U.S. Head of Commerce From Bayer

Sarah Clayton joins the Omnicom Media Group agency in the new role.

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MediaCom U.S. Initiative Aims to Normalize Conversations Around Mental Health

The agency's Mental Health Ally Program in partnership with Mental Health at Work expands on a U.K. program launched in 2018.

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London Campaigns Look to Give Reopening Cinemas and Theatres a Boost

After over a year of Covid-19 restrictions and closures, cinemas and theatres around London are finally reopening— and they will get a boost from two campaigns rolling out this week. [...]

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Wavemaker Names GroupM Veteran US Head of Content

Appointment comes as agency says it has tripled its practice in the past year.

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Mediabrands Content Studio, Vice Media Group Form Global Creative and Production Partnership

IPG launched the data-driven content studio last year.

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GroupM Continues Diversity Drive With Media Inclusion Initiative

GroupM's is making a global effort to grow and support a diverse range of Black-owned media companies and creators.

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Asda Appoints Havas London as Its New Creative Agency

The agency takes over from AMV BBDO.

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IPG Reports 1.9% Organic Growth for Q1, Predicts 5-6% Growth for 2021

IPG reported Q1 organic growth of 1.9% globally and a U.S.decline of -0.2%.

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Exclusive: Carat U.S. Partners With Hero Collective

The partnership will provide services including content, insights, strategy and DEI advisory.