Ryan Reynolds’ Mint Mobile Pokes Fun at ‘Big Wireless’ for Sports Stadiums
The budget carrier is giving away free service to users and awarding a socially distant 'home stadium.'
Unemployed Copywriter Pitches Ryan Reynolds for a Job
Ex-Ogilvy senior copywriter David Valento wrote, produced and edited the video in 3 days
Ryan Reynolds Wants You to Bring Home the Simple Pleasures (and Regrets) of Bar Life
His new Aviation Gin ad encourages online ordering, with 30% going to struggling bartenders.
Ryan Reynolds’ New Mint Mobile Ad Is Packed With Self-Mocking Jokes and Easter Eggs
The Deadpool star bought the budget carrier in November.
Ryan Reynolds Left Voicemails for Mint Mobile Subscribers
He's also giving them all free unlimited data.
Ryan Reynolds and Aviation Gin Toast an 84-Year-Old Leap Baby for Finally Turning 21
She's finally old enough to drink—though she's not quite sure why some random actor cares.
Brand Twitter Unmasked: Meet 45 of the People Behind Your Favorite Accounts
Have you ever wondered who exactly it is dishing out fresh wit on your favorite Twitter accounts? We found out.
Ryan Reynolds Struts Into the Westminster Dog Show With Aviation Gin Partnership
He's introducing the event's first signature cocktail, but of course he had to have some fun announcing it.
92nd Academy Awards: Fans Watched Joker Trailer on YouTube, Tweeted About Parasite
Brad Pitt was the most-discussed nominee on Twitter for Best or Best Supporting Actor.
Ryan Reynolds Loves Super Bowl Commercials, Except When He Has to Pay for Them
Mobile service runs an ad for the promo in The New York Times instead of buying a Super Bowl commercial.
Ryan Reynolds’ Ugly Sweater Brings Holiday Fundraising Joy to Hospitalized Children
A campaign for SickKids that features Ryan Reynolds' ugly Christmas sweater has raised over $300,000 for the organization.
Adweek’s 21 Most Popular Stories of 2019
Burger King, Aviation Gin and Bud Light were among the year's brand stars.
How Ryan Reynolds Pulled Off Aviation Gin’s Peloton Parody, Capping His Year of Genius Ads
His Maximum Effort studio put on a masterclass of modern marketing in 2019.
Ryan Reynolds Sneaks an Aviation Gin Ad Into a Movie Ad Inside a Samsung Ad
It's the turducken of TV advertising, and it's Aviation's first national broadcast spot.
Ryan Reynolds Explains How He Became a Marketing Tour de Force
He's one half of the creative genius behind Aviation Gin's advertising.