Maker’s Mark Partners on Weekly Talk Show From Roku’s Brand Content Studio
Hosted by Randall Park, it’s the second series from the connected TV platform's new offering.
This Year’s Emmy Nominations Prove Streaming Has Officially Taken Over TV Awards Season
Netflix, Disney+ and Apple TV+ dominated this year's honorees as once-mighty linear networks came up short.
HBO/HBO Max Leads the Emmy Pack With 130 Nominations, Edging Out Netflix
The Crown and The Mandalorian are the most nominated shows overall.
NBC Sports Enlists Innovid for Tokyo Olympics Ad Management
The service will be part of a new Olympics advertising suite.
Disney Sets ESPN+ Price Hike After Influx of Sports Rights Deals
But cost of Disney Bundle, with Hulu and Disney+, will remain unchanged.
Roku Wraps Transformative Upfront, Doubling Spend Commitments From 2020
Platform finished talks a full quarter earlier than usual, with 42% of business coming from first-time advertisers.
Disney+ Premier Access Adds $60 Million to Black Widow’s Opening Weekend
Marvel movie collected $215 million globally via theaters and streaming.
Roku Changes the AVOD Game by Turning Quibi’s Lemons Into Lemonade
Original content is a win-win for buyers and connected TV.
As Digital Audiences Boom, Scottish Broadcaster STV Eyes Growth Beyond Its Borders
Online viewership grew 68% thanks to savvy app-distribution deals.
Peacock Plans Pride and Prejudice-Style Dating Series
The social experiment show with a Regency twist follows the success of Netflix’s Bridgerton.
Twitch Creator TimTheTatman Creates His Own Mix of Sour Patch Kids
Mondelēz International worked with Spark Foundry on the campaign.
HBO Max’s Content Head Is Programming the Service Like a Cable Bundle
Upcoming programs on the year-old streamer look to super-serve women, young adults and DC Comics fans.
The Demi Lovato Show, Intended for Quibi, Is Headed to Roku
The new show premieres on July 30.
Tubi to Bring TikTok Back to the 1990s, 2000s
A live reunion event will feature TV shows and stars from those decades.
Pizza Hut Becomes Official Marketing Partner, Pizza of Twitch Rivals
Last year’s Friday Night Bites limited series tallied over 1 million live viewers.