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Christie’s auction house is in the news today for becoming the first major auction house to offer a purely digital work of art with a unique NFT—and it did so with an [...]

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A+E Networks Upfront Emphasizes Power of Linear TV, Total Audience Metric Shift

The company's new slate features 50% more programming, including Janet Jackson and Bill Clinton projects.

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Disney Shows Off Enhanced Programmatic, Addressable Platform Offerings Ahead of Upfront

Tech showcase for marketers touts evolution to unified advertising approach.

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AMC Networks, Omnicom Complete First National Linear Addressable Campaigns

Media company will make the offering a key component of this year’s upfront.

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Nickelodeon Sets Family-Friendly Upfront Event, Its First Since 2018

Virtual presentation for marketers and their kids will be held March 18.

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Roku Has Record Year as Covid-19 Accelerates Cord-Cutting

Top buyers commit to "significantly larger" upfront investment on the platform this year.

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WarnerMedia Centers Family-Friendly Content Around Cartoon Network Brand in Upfront Push

WarnerMedia's newest tentpole is kids and family programming, and the company wants marketers to know it.

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Univision Latest Presenter to Rejoin Upfronts Week in May

Plus, new ad sales chief Donna Speciale hires two of her former WarnerMedia lieutenants.

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Adweek’s (Virtual) TV Upfronts and NewFronts 2021 Calendar

Adweek's calendar features all the information you need to know about the 2021 upfront and NewFronts presentations.

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WarnerMedia, Fox Also Set Virtual Return to Upfronts Week

Companies join Disney, ViacomCBS and Discovery in resuming the marketing tradition in 2021.

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Discovery’s Magnolia Network Delays Linear Debut Until 2022, Sets July Digital Rollout

But Magnolia Network’s linear premiere has been pushed to January 2022.

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Discovery Joins Disney, ViacomCBS in Setting Upfronts Week Virtual Event

The Company schedules its presentation for May 18.

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ViacomCBS Will Also Return to Upfronts Week in May

The company sets its virtual presentation for Wednesday, May 19.

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Disney Sets Upfronts Week Return With May 18 Virtual Event, Hulu Exits NewFronts

Three-pronged approach includes tech showcase and content development presentations.

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YouTube Expands Its CTV and Sports Offerings Ahead of Upfront Season

Google is raking in big ad dollars from its video platform.