Coming Soon: Samuel L. Jackson as Amazon’s Alexa

Prompt her to 'ask Samuel L. Jackson for the weather.'

4 Ways to Avoid Having AI Release Consumers’ Inner Sociopath

Voice assistants encourage too much abuse from users.

Baidu Emerges as Amazon’s Biggest Rival in the Smart Speaker Market

Amazon remains the top seller globally ... for now.

How 360i Built Marketing’s Most Ambitious Voice Skill to Date in Just 3 Months

As Westworld: The Maze wins Cannes Audio Grand Prix, the agency explains how it navigated the production.

Amazon’s Chief Evangelist for Alexa and Echo Devices Thinks Voice is the New HTML

It’s not a smart speaker revolution—it’s a voice revolution, said David Isbitski at Shoptalk.

Consumers Find Voice Ads ‘Less Intrusive’ Than Others, According to Adobe Report

The new study looks at smart speaker ownership post-holiday season, and what consumers are looking for.

5 Components of Voice Technology That Will Benefit Marketing Strategies

And how brands can use them to their advantages.

The Areas Where Google and Amazon Outperform Each Other in Voice Technology

Where should your brand place its bets?

What Marketers Want From Voice in 2019

From cross-functionality to making a morning cup of joe.

Brands That Aren’t Experimenting With Voice Devices Will Miss Out on Early Adopter Benefits

It's the future of marketing.