Livestreaming Will Take Retail By Storm in 2021

And four other predictions about the future of commerce

Expect more changes to consumer shopping behavior in 2021. Getty Images
Headshot of Lisa Lacy

For many of us, 2020 was a year of endless monotony. For businesses, however, it was a year of immense upheaval, and perhaps no industry has had to adapt rapidly to new consumer behaviors more than the retail sector.

@lisalacy lisa.lacy@adweek.com Lisa Lacy is a senior writer at Adweek, where she focuses on retail and the growing reach of Amazon.
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