VaynerX Launches VaynerCommerce Following Acquisition of Lucid Fusion

Company aims to help clients achieve sustainable growth through ecommerce

Robbie Deeks will serve as VaynerCommerce's chief commercial officer, Gary Vaynerchuk is chairman of VaynerX and Zubin Mowlavi has been named the new company's president. VaynerX

Key insight:

Gary Vaynerchuk’s VaynerX today announced the launch of VaynerCommerce following the media parent company’s acquisition of ecommerce technology company Lucid Fusion.

@klundster Kathryn Lundstrom is Adweek's breaking news reporter based in Austin.