Jack Krawczyk

  • This is a Profile

    Consumers Now Expect Everything to Work on All Devices

    Brand Marketing

    As the conversation around digital advertising focuses around the shift from desktop to mobile, and more recently the supposed promise of the wearables/ Internet-of-things/insert-buzzword-here revolution, a quiet theme is emerging that shouldn’t be overlooked or underestimated: the device-agnostic relationship consumers have with digital services.