Portrait of Alissa Fleck

Alissa Fleck

Alissa Fleck is a New York City-based reporter and podcast producer and contributor to Adweek.

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8 High-Profile Celebrity Endorsements That Backfired

Brand Marketing

Some famous faces do more harm than good.

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5 Brand Logo Redesigns That Pissed People Off

Brand Marketing

These re-imaginings had people asking, 'What were they thinking?'

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Women in Media & Sports Summit: Data Can and Should Be Used to Empower Women

Digital

Another tool to advocate for those underrepresented in the industry.

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6 Product Placements on TV So Good You Didn’t Realize You Were Being Sold Something

TV / Video

...Or, you knew but just didn't care.

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The Academy’s Changes to the Oscars Did Not Go Over Well With Movie Fans

TV / Video

Includes a new category for 'popular film.'

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HGTV Snatched the Brady Bunch House Off the Market to Restore It to ‘Its 1970s Glory’

TV / Video

Discovery, Inc. CEO announced the network had the winning bid.

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Sarah Palin Appearance May Be Cut From Sacha Baron Cohen’s Who Is America?

TV / Video

The network intimated Palin could be left out at yesterday's executive session.

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How Smart Devices Like Fitbits Are Helping Law Enforcement Solve Crimes

Digital

Experts say consumer reactions vary by company and current perceived safeguards.

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