Portrait of Doug Zanger

Doug Zanger

Doug Zanger is a senior editor, agencies at Adweek, focusing on creativity and agencies. He has covered a wide range of industry topics and interviewed several high-profile luminaries including Megan Rapinoe, Sue Bird, Jeff Goldblum, Carrie Brownstein, Michael Kelly, Jeffrey Katzenberg and some of the NFL’s biggest past and present stars. Based in Portland, Ore. and unabashedly loyal to the Pacific Northwest, Zanger has over 25 years of experience in the advertising industry, including 12 in radio, where he picked up a Radio Mercury Award.

Angel City investors Uzo Aduba, Jessica Chastain, Eva Longoria, Natalie Portman and Jennifer Garner

Angel City Wants to Break the Mold for Women’s Professional Soccer

Sports Marketing

Powerhouse ownership and leadership, including A-list celebrities and entrepreneurs, are thinking big.

This Portland Agency Is Dotting the City With Tiny Billboards to Help Small Businesses


Protests and vandalism have caused a major retail slump.

a white sneaker on a wavy green and blue background

FedEx and Fishing Poles Helped Scrappy Wolfgang Complete Its First Adidas Project


The agency went DIY after the pandemic hit and its budget was cut, using a back to basics approach.

Walter Geer Moves Into Executive Creative Director Role at VMLY&R

Leadership & Talent

He leaves TBWA\Worldhealth for new position leading experience design.

We Are Rosie Gets Into the Content Game With New Platform for the Future of Work

Leadership & Talent

Site focuses on the benefits of technology and a distributed workforce.

This Somber Ad About Biden’s Family Tragedy Says His Empathy Is Needed in the White House


The campaign, which targets battleground states, is funded by a doctor-led PAC seeking to protect Medicare.

Political Satire Is a Third Rail, and JibJab Is Doing Fine Without It

Publishers & Platforms

CEO Paul Hanges on Facebook, customer acquisition and speeding up work.

How White Is Brand Leadership? These Logo Tweaks Tell the Story

Diversity & Inclusion

Instagram side project comes from Goodby Silverstein & Partners creatives.

the hero trap book cover

Why Brands Need to Avoid Being Heroes in the World’s Story


In his new book, Thomas Kolster has an awakening about brand purpose.

Wieden + Kennedy Lays Off 11% of Worldwide Workforce

Adapting to Crisis

Agency cites global pandemic for staff reduction.

protesters at a black lives matter rally

To Create Racial Change, Advertising Must ‘Envision a World That Doesn’t Exist’

Diversity & Inclusion

Pacific Educational Group's Glenn Singleton on going beyond lofty words and doing the work.

Photo of people in new Icelandic soccer jerseys

How This Agency Brilliantly Reimagined the Identity for Iceland’s National Soccer Team


Brandenburg’s modern, well-received logo tells the story of the nation.

will campbell
Man with his arms up

Agencies Pledge Financial Support for Black Lives Matter

Diversity & Inclusion

Major holding companies make financial contributions to affiliated organizations.