Portrait of Jennifer Lux

Jennifer Lux

Jennifer Lux is vp of client experience with LyntonWeb, a diamond HubSpot partner.

A mom is sitting on a chair using her computer; she is teaching her three children how to use the computer

3 Attributes Children Learn From Their Working Mothers


From observing their parent and also learning how to behave in their absence.

three people side around a table drinking coffee and sharing stories

The Psychology Behind Brand Storytelling and Its Effect on Consumers

Brand Marketing

This oral tradition has been adapted into digital marketing techniques.

How to Leverage Emotional Intelligence to Improve Upon Marketing Strategies

Brand Marketing

Taking it a step beyond authenticity.

5 Ways Marketers Can Successfully Leverage FOMO Amongst Millennials


A fear of missing out impacts all consumers' decisions.

How AI Will Alter the Digital Marketing Landscape


Alignment with emerging tech can keep your brand one step ahead.

How Brands Can Use Psychology to Improve Marketing Techniques

Brand Marketing

Knowing your audience means understanding their decision-making.