Portrait of Luz Corona

Luz Corona

Luz Corona is the community content manager at Adweek's Inside the Brand, curating trends, tips and advice from top brand leaders to help marketers grow.

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At Forefront of 2028 Olympic Partnerships: Tech, Athletes and Zaileen Janmohamed

Women Trailblazers

Her “what’s next” approach and investment in curiosity is the driving force behind her success.

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GoDaddy’s CMO Reveals Blueprint for Being a Leader at Work and at Home

Women Trailblazers

Fara Howard's role at GoDaddy requires strength, efficiency, empathy, problem-solving, and endurance—all skills she picked up while raising three kids incredibly close in age.

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Carta’s Mita Mallick Is Using Her Experience of Exclusion to Drive Inclusivity

Women Trailblazers

Head of Inclusion, Equity and Impact shares her powerful childhood story and career learnings along the way.

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Why Chase Chief Brand Officer’s Definition of Success Is Unlike Any Other

Women Trailblazers

Leanne Fremar shares the importance of a strong support system and staying true to yourself.

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How Panasonic CMO Lauren Sallata Brings Community-Based Purpose to Her Job

Women Trailblazers

CMO of North America shares what being purpose-driven means to her and how it impacts her work.

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(Re)Building Brands from Scratch

CMO Reboot Playbooks

NY Jets VP of Marketing Tim Kemp explains how the iconic football franchise re-branded for the first time in 20 years.

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5 Skills To Help Make You a More Empathetic Marketer

Mentorship

Goods & Services CMO John King talks with past Adweek Executive Mentors and Mentees on inherent skillsets required to thrive as a modern marketer.

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Taking an Integrated Business Approach

CMO Reboot Playbooks

Lowe’s Chief Brand and Marketing Officer Marisa Thalberg shares why integrating performance and brand marketing maximizes business results.

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Why Publicis Sapient’s Teresa Barreira Is Transforming the Tech Space for Women

Women Trailblazers

The Global Chief Marketing and Communications Officer is making sure there is a seat for women at the table.

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How Brands Are Enrolling Consumers Into Their Sustainability Strategies

Sustainability

Leaders from DICK’S Sporting Goods, WW International, and Havas highlight education and community efforts.