Maria Garrido Voice Network Badge Voice Network contributor, an ongoing writer for our guest opinion column. Opinion Contributor @TheMariaGarridoMaria Garrido is chief insights officer at Havas Group and senior vice president, brand marketing at Vivendi. Voice Why Brands Need to Find Ways to Connect With Hispanic Consumers By recognizing audience preferences, they’ll be able to forge a deeper relationship together. Voice Brand Activism Is Driving More Meaningful Connections Companies with a purpose have a greater voice and more connectivity with buyers. Voice Why Brands Need to Apply Specific Strategies to Content to Make it Meaningful It needs to make a real impact on people’s lives.