Mitch Reames

Mitch Reames

Mitch Reames is a freelance writer based in southern Oregon. A 2017 graduate of the University of Oregon school of journalism and communications, Reames covers a wide range of industry topics including creativity, agencies, brands, esports and more.

Louis Vuitton Brings Fashion to League of Legends

Riot Games signs on French fashion house to create real-world and in-game items.

Truckers Often Suffer in Silence, So Volvo Trucks Gave Them a Charming Moment of Self Care

Forsman & Bodenfors highlights how the brand is helping its drivers avoid strain.

Heineken Reminds Fans That Watching Soccer Should Not Be a Solo Endeavor

Uefa Champions League is 'Better Together' in this ad from Publicis Italy.

London’s Air Pollution Is a Public Health Crisis Hiding in Plain Sight

AMV BBDO’s air quality check visualizes poor air quality’s impact on the city.

In the Instagram Generation, Instax Reminds People That Tactile Photos Are Still Magical

New work from McCann taps into the communal nature of photography.

In This Humorous Ad, Canada Is Very Sorry for Dragging Its Heels on Climate Action

But they’re doing a pretty good job, compared to other, much smaller countries.

Ilana Glazer Is Not a Fan of Running, and That’s Perfectly OK in New Nike Campaign

Two-person Portland shop Megs and Shamus led the work.

On the 20th Anniversary of WWE’s Smackdown, W+K Celebrates Wrestling’s Fans

New ad comes with a great deal of flair.

Spotify and Michelob Ultra Get Super-Personal With Customized Playlists for Your Next Run

The Michelob Marathon is Spotify's first dynamic audio campaign. Listening history plus a few inputs creates a dynamic soundscape.

How Activision Blizzard Is Using Nielsen to Cut Through Faulty Esports Numbers

Developers adopt simple math instead of misleading metrics.