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Why CTV Will Be Critical for Driving Q4 Holiday Performance

This upcoming holiday season, consumers will be behaving differently than years past and changes in data tracking have put tried-and-true ad strategies under a cloud of uncertainty.

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What $1 Billion in Transactions Can Teach You About CTV Success

Advertisers across the board are leveraging CTV to tackle common marketing challenges with great success. So why not learn from the best?

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Performance Marketing on TV Is Here to Stay

The pandemic pushed consumer adoption of connected TV over the edge, and forced advertisers and marketers to refocus on driving performance.