Portrait of Patrick Kulp

Patrick Kulp

Patrick Kulp is an emerging tech reporter at Adweek. He covers creative innovation, artificial intelligence and the future of 5G, which culminated in a cover story on AT&T and Verizon's strategic plans for 5G. Patrick holds degrees in economics and political science from UC Santa Barbara. He previously worked as a business reporter for Mashable.

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The 3 Booming Technologies That Will Push Marketing Forward in 2021

Brand Marketing

AR, 5G and AI-generated media are poised to shape the way marketers do their jobs in the next year.

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How The Turbulence of 2020 Affected Facebook Ad Prices

Performance Marketing

A new report analyzes the effects of the advertiser boycott and social justice protests on Facebook.

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Creative Tech Platform Runway Raises $8.5 Million to Make AI Tools More Accessible

Artificial Intelligence

The machine learning software hub has attracted the attention of agencies like R/GA and WPP.

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5 Ways IBM Predicts AI and Ad Tech Will Evolve in 2021


The trends range from more machine learning to a shift in the privacy conversation.

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How Digital Art Space Artechouse Helped Pantone Unveil its Colors of the Year for 2021

Marketing Innovation

The tech-centric art exhibition helped Pantone unveil the colors of the year this week.

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Pandora Celebrates Holiday Zoom Gatherings With New Campaign


The company is shifting its strategy to focus on far-flung revelers.

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Spotify’s First 2020 Wrapped for Advertisers Offers Up Listening Insights

Year in Review

Streaming service debuts a version of its popular year-end summary tailored to brands.

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How Complex Converted Its Flagship Festival Into a Sprawling Online Video Game

Emerging Tech

It's like a cross between World of Warcraft and Coachella for sneakerheads.

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Bring Down the Berlin Wall Using Augmented Reality in Minecraft Earth

Emerging Tech

Virtual simulation puts users in the shoes of those participating in the historic moment.

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How BBC and HBO Are Using Interactive AR Fantasy to Promote His Dark Materials

TV / Video

The immersive tech is a natural fit for the dimension-hopping fantasy series.